Privacy policy

Effective Date: April 1, 2023 

(Updated on: April 1, 2023)

Privacy and cookies

Mister E Limited and its affiliates respect your concerns about privacy. This Privacy Policy applies to personal information we collect on this website. Mister E Limited is responsible for this website.

The Privacy Policy describes the types of personal information we collect on this site, how we may use that information and with whom we may share it. The notice also describes the measures we take to protect the security of the personal information. We also tell you how you can reach us to ask us to (i) access, change or not use the personal information you have provided to us, (ii) withdraw any consent you previously provided to us, (iii) tell us to refrain from communicating with you about our products or services, and (iv) answer any questions you may have about our privacy practices.

Personal Information We Collect

Personal information you provide to us. Personal information you may provide to us through the Service or otherwise includes:

• Contact data, personal or business contact information such as your first and last name, email and mailing addresses, phone number, professional title and company name.

• Registration data, such as information that you provide to register for an account or sign up for an event, including the day and month of your birth and the event you registered for.

• Data about others for whom you purchase an item or gift, such as name, delivery address and phone number. Please do not purchase a gift for someone or share their contact information with us unless you have their permission to do so.

• Profile data, such as your username and password that you may set to establish an online account with us and your interests and preferences.

• Communications, such as information you provide when you contact us with questions, feedback, survey responses, or otherwise correspond with us,

• Marketing data, such as the email address or contact details that we use to send marketing communications and your preferences for receiving communications about our activities and events.

• Purchase data, including your order history and information needed to process and fulfil your order, including order details, billing address, and delivery address.

• Other information that we may collect which is not specifically listed here, but which we will use in accordance with this Privacy Policy or as otherwise disclosed at the time of collection.

Data from other sources

We may also collect information about you from:

• Business partners, such as advertising and joint marketing partners.

• Data providers, such as information services and data licensors.

• Public sources, such as blogs, forums, or social media platforms.

Automatic collection. We and our service providers may automatically log information about you, your computer or mobile device, and your activity occurring on or through the Sites, such as:

• Device data, such as your computer or mobile device operating system type and version number, manufacturer and model, browser type, screen resolution, IP address, the website you visited before browsing our site, and general location information such as city, state or geographic area.

• Online activity data, such as pages or screens you viewed, how long you spent on a page or screen, navigation paths between pages or screens, information about your activity on a page or screen, access times, and duration of access.

Cookies and similar technologies. Some of our automatic data collection is facilitated by cookies and similar technologies. 

How We Use Your Personal Information

We use your personal information for the following purposes and as otherwise described in this Privacy Policy or at the time of collection:

Service delivery. We may use your personal information to:

• provide, operate and improve the Service, such as to enable you to make purchases of clothing and accessories that we have listed on the Sites;

• establish and maintain your account on the Service;

• communicate with you about the Service, including by sending you announcements, updates, security alerts, and support and administrative messages;

• provide customer support and maintenance for the Service;

• enable security features of the Sites, such as by sending you security codes via email or SMS, and remembering devices from which you have previously logged in.
  
  

Direct Marketing. If you are an existing customer of Mister E Limited (for example, if you have placed an order with us), we may use the Personal Data you provided to send you marketing communications about Mister E Limited products or services, where permitted by applicable law (unless you have opted out). In other cases, we ask for your consent to send you marketing information. We may use the information that you provide to us, as well as information from other Mister E Limited products or services, such as your use of Mister E Limited’s website and/or apps, to personalise communications and advertisements regarding our products and services that may be of interest to you. For registered users, this may include data collected from your interactions with our website and/or apps that are associated with your account.. You will have the ability to opt-out of our marketing and promotional communications as described in the Your Choices section below.

For research and development. We may use your personal information for research and development purposes, including to analyse and improve the Service and our business.

To create anonymous data. We may create aggregated, de-identified or other anonymous data records from your personal information and other individuals whose personal information we collect. We make personal information into anonymous data by excluding information (such as your name) that makes the data personally identifiable to you. We may use this anonymous data and share it with third parties for our lawful business purposes, including to analyse and improve the Service and promote our business.

Interest-based advertising. We may contract with third-party advertising companies and social media companies to display ads on our Service and other sites. These companies may use cookies and similar technologies to collect information about you (including the device data, online activity data and/or geolocation data described above) over time across our Service and other sites and services or your interaction with our emails, and use that information to serve ads that they think will interest you. These ads are known as "interest-based advertisements." 

To comply with laws and regulations. We use your personal information as we believe necessary or appropriate to comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities.

For compliance, fraud prevention and safety. We may use your personal information and disclose it to law enforcement, government authorities, and private parties as we believe necessary or appropriate to: (a) protect our, your or others’ rights, privacy, safety or property (including by making and defending legal claims); (b) audit our internal processes for compliance with legal and contractual requirements; (c) enforce the terms and conditions that govern the Service; and (d) protect, investigate and deter against fraudulent, harmful, unauthorised, unethical or illegal activity, including cyber-attacks and identity theft.

With your consent. In some cases, we may specifically ask for your consent to collect, use or share your personal information, such as when required by law.

Cookies

"Cookies" are used on this website. Cookies are bits of text that are placed on your computer's hard drive when you visit certain websites. Cookies may enhance your online experience by saving your preferences while you are visiting a particular site. We use cookies, for example, to preserve the contents of your virtual shopping cart between visits. We also use cookies to measure activity on the site and determine which areas and features of the site are the most popular.

Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie and how to disable existing cookies. Without cookies, however, you may not be able to take full advantage of all our site features.

Web Beacons

Certain pages on this website contain "web beacons" (also known as Internet tags, pixel tags and clear GIFs). Web beacons are used for internal purposes, such as to obtain the IP address of the computer that downloaded the page on which the beacon appears, the URL of the page on which the beacon appears, the time the page containing the beacon was viewed, and the type of browser used to view the page. We also retain service providers who use web beacons to assess the effectiveness of our email communications and learn what pages our visitors viewed.

Alternative Ways We Collect Personal Information

In addition to the ways, we collect information about you described above, we also may obtain information about information from third parties. We may use your personal information to provide you with products or services you request, enhance your shopping experience, and communicate with you about our products, services and promotions. In addition, we may use your personal information for internal purposes, such as fraud and theft prevention, accident reporting, development and administration of our sites and Stores, data analytics, and compliance with our legal obligations, policies and procedures.

Information We Share

We will never sell any of your personal data to third parties or otherwise disclose personal information about our customers, except as described here. We may share the personal information you provide to us with our group companies, affiliates worldwide, and business partners for the purposes described in this Privacy Policy. We also may share the information with our service providers who perform services on our behalf based on our instructions. These service providers are not authorised by us to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements. Payment service providers, warehouses, employees, and courier companies need certain information shared in order to get orders to you. Marketing agencies, advertising partners, website hosts, law enforcement and credit reference agencies are used to help with business at Mister E Limited and to prevent and deal with fraud issues. Anonymous information about you may be shared with third parties for the purpose of analytics, none of this data will be used to identify you. We also may disclose information about you (i) if we are required to do so by law or legal process (such as a court order), (ii) in response to a request by law enforcement authorities, or (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity. We also reserve the right to transfer personal information we have about you in the event we sell or transfer all or a portion of our business or assets. Should such a sale or transfer occur, we will use reasonable efforts to direct the transferee to use personal information you have provided to us in a manner that is consistent with our Privacy Policy. Following such a sale or transfer, you may contact the entity to which we transferred your personal information with any inquiries concerning the processing of that information.

Transfer of personal information to other countries

We may transfer the personal information we collect about you to countries other than the country in which you originally provided it; these countries include but are not limited to Hong Kong. These countries may not have the same data protection laws as the country in which you provided the information. When we transfer your information to other countries, we will protect that information as described in this Privacy Policy.

ACCESS AND CORRECTION

Subject to applicable law, we provide you with access to personal information we have retained about you and the ability to review, correct, update, block or delete the information where it is inaccurate. Subject to applicable law, we may limit or deny access to personal information where providing such access is unreasonably burdensome or expensive under the circumstances.

Updates to our privacy policy

This Privacy Policy may be updated periodically and without prior notice to you to reflect changes in our personal information practices or relevant laws. We will post a prominent notice on the site to notify you of any significant changes to our Privacy Policy and indicate at the top of the notice when it was updated.

Contact Us

If you have any questions or comments about this Privacy Policy, or if you would like us to make a complaint about the way your personal information has been collected or handled by Mister E Limited, please contact us as indicated below. Mister E Limited will give due consideration and respond as appropriate to any question or complaint:

Mister E Limited 

Email us at : [email protected]

Thank you for visiting our Site.